[I've read 36 eps] Comedic fantasy adventure, where mc is a demon king who adhered to a demon king code, which postulated a lot of rules to follow when establishing the towers and dealing with heroes. And well, he died for his diligence (since the heroes kinda took advantage of that), regressed and ended up doing everything outside the box - like making a princess his subordinate. But it is still a case where technically a villain character is an mc. At the beginning I was thinking that the comedy was strong with this one, and it gave The Greatest Estate Developer vibes (not the storyline direction, there’s no „I transmigrated to this world with my very specific job as a system content”). Mc was determined to make it different this time around, but ppl around him just couldn't comprehend it and hence the comedy. Also the first kidnapped princess is really strong presence, cheerful but nonchalant with her own agenda (and supposedly op), it was fun to watch their interactions. But later on TMHftDL actually shed a little bit of that comedy and focused more on an adventure side of things. Our mc is pretty smart and cunning from the beginning, but he actually has a lot of troubles and some major f@ckups - he's very strong, but it doesn't feel like he's your typical opmc in a story without a tension. Heroes are actually dangerous, and other ppl are noticing that something is wrong, so it gets a proper plot with fantasy politics and scheming. It's still on the lighter and humorous side though. I’m kinda starting to think that maybe Nebula’s Civilization would be a better comparison. The artstyle is great, vibrant and consistent and showcasing this fantasy world. It's a very solid webtoon, but I would need to see how it will develop.